LinkedIn has updated its post embedding features, making it easier to share video content directly on your website or blog.
Previously, embedding a post from LinkedIn that contained a video meant you had to embed the entire post. This included the text, likes, comments, and shares. Now, LinkedIn offers a new option that allows you to embed just the video itself.
What’s New?
According to social media analyst Lindsey Gamble, LinkedIn has made two key improvements:
- Cleaner Design: The overall look of embedded LinkedIn posts has been refreshed, featuring updated LinkedIn branding.
- Video Only Embeds: This is the significant update. You can now choose to embed only the video from a post, rather than the full post content.
Why This Update Matters
The ability to embed only the video offers several benefits:
- Cleaner Presentation: It provides a more streamlined look on your website, focusing the visitor’s attention purely on the video content.
- Improved User Experience: Your site visitors can watch the video without the distraction of the full LinkedIn post elements.
- More Control: You have greater flexibility in how you display LinkedIn video content on your own platform.
This update is particularly useful for content creators, marketers, and businesses who use LinkedIn to share video content and want to easily cross-promote it on their own web properties without embedding the full social media context.
Getting Started
To use the new feature, you’ll typically find an “Embed” option on a LinkedIn post containing a video. From there, you should now see options to embed the full post or select the video-only format.
Conclusion
LinkedIn’s new ‘video only’ embed option is a welcome change for anyone looking to share their professional video content beyond the platform. It provides a cleaner, more focused way to integrate your LinkedIn videos into your website, enhancing the viewing experience for your audience.
Check out the embed options on your next LinkedIn video post to see how this update can work for you.
